Youth Media's Impact on Audience and Channels of Distribution
Contributing Organization(s): Surdna Foundation, Open Society Institute
Author(s)/Creator(s): Social Policy Research Associates
Publishing Date: 2004-11-08
Issue Areas: Children and Youth; Media
Ownership/Rights Info: Please consult the copyright holder before using or repurposing this information.
File info: 62 pages; 852.19 KB file size
In partnership with the Open Society Institute, the Surdna Foundation supported a research and capacity building initiative focused on youth media's impact on audience. Social Policy Research Associates (http://www.spra.com), based out of the Bay Area, was hired to conduct a literature review of existing media evaluation models, develop a theory of youth media impact on audience, and create a toolkit, which was used to build the evaluation capacity of a regional group of youth media organizations.
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Intended Audience: Advocates; Researchers
Type/Format: Whitepaper
Language code: English
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Type/Format: Whitepaper
Language code: English
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