BBZ Basics is a step-by-step guide to implementing the Best Babies Zone (BBZ) approach. It is intended for both public health and non-public health organizations looking to start or build upon a place-based, multi-sector, community-driven initiative to reduce racial inequities in infant mortality. The guide moves through the Six Foundational Phases of a BBZ, including how to select a Zone, how to collaborate with residents and build resident leadership, and how to plan for evaluation. The guide also includes a number of tools and resources to help you in the planning process. Use of this guide will enable you to adopt the BBZ approach and support your efforts in creating stronger, healthier neighborhoods where every baby has the best chance in life.