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Digital Food Marketing to Children and Adolescents: Problematic Practices and Policy Interventions

Oct 19, 2011

Description

Examines trends in digital marketing to youth that uses "immersive" techniques, social media, behavioral profiling, location targeting and mobile marketing, and neuroscience methods. Recommends principles for regulating inappropriate advertising to youth.

Digital Food Marketing to Children and Adolescents: Problematic Practices and Policy Interventions

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Funded by

Robert Wood Johnson Foundation

Copyright

Document type

Report/Whitepaper

Language

English

Geography

North America / United States

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Title: Digital Food Marketing to Children and Adolescents: Problematic Practices and Policy Interventions
Publication date 2011-10-19
Publication year 2011
Authors Jeff Chester , Kathryn Montgomery
Copyright holder(s) Public Health Law & Policy , National Policy & Legal Analysis Network to Prevent Childhood Obesity
Geographical focus North America / United States
Keywords digital marketing , food marketing , marketing , children and adolescents , adolescents
Document type Report/Whitepaper
Language English
URL: https://www.issuelab.org/resource/digital-food-marketing-to-children-and-adolescents-problematic-practices-and-policy-interventions.html
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