This is the fifth full edition of Bain's India Philanthropy Report. Our previous reports covered a range of topics on the sector: In 2011 and 2012, we covered major trends spurring philanthropy in India, with a focus on the rise of young philanthropists and the nonprofit causes they were helping to propel. Our 2013 report demystified the complexities of impact measurement in the philanthropic space and identified the factors that ensure each rupee is used as effectively as possible. In 2014, we focused on reproductive, maternal, newborn, child and adolescent health (RMNCH+A) in India and the need for the entire ecosystem to evolve to address critical issues in healthcare.The focus of this year's report is the evolution of philanthropy in India to date and some recommendations for how to sustain and build on its recent momentum. Our report identifies areas for change and offers insights into how stakeholders can address new opportunities.We explore the two sides of philanthropy—donors and nonprofit organisations—and the complex dynamic between them. We do this by:
* Defining characteristics of different types of donors and nonprofit organisations
* Identifying donor expectations from nonprofit organisations
* Understanding the segmentation in the space of both donors and nonprofit organisations
* Identifying critical challenges that nonprofit organisations face
* Developing an agenda for different stakeholders as they look ahead
For sharper insights into the issues, problems and solutions facing nonprofits, we surveyed 377 high-net-worth individuals (HNWI) across eight major cities as well as roughly 50 nonprofit organisations (77 employees and 46 senior staff, including founders and CEOs). We supplemented these findings with the results of detailed interviews we conducted with approximately 15 HNWIs and leaders of nonprofits and charitable foundations.