This report provides a broad index measure of business startup activity in the United States. It is an equally weighted index of three normalized measures of startup activity:
- The Rate of New Entrepreneurs in the economy, calculated as the percentage of adults becoming entrepreneurs in a given month.
- The Opportunity Share of New Entrepreneurs, calculated as the percentage of new entrepreneurs driven primarily by "opportunity" vs. "necessity."
- The Startup Density of a region, measured as the number of new employer businesses normalized by total business population.